How to Develop an Effective Digital Marketing Strategy?

Digital marketing is crucial for the development of all kinds of businesses. This involves planning for the improvement of brand awareness and to reach potential customers. From website building to market your company on social media, there are many things that you need to consider in order to improve the online presence of your company.…

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Blockchain Applications: Solutions to Cyber Attacks in Healthcare

Cyberattacks are becoming all too common as more information is being stored online. Something many patients don’t realize is that even the healthcare industry is at risk to these attacks, and very sensitive information can be compromised. If hospitals are storing such private information, why are security breaches so common? Problems in hospital cybersecurity first…

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How Digitalization is Changing the Marketing Industry

Digitalization has changed how everyone lives their daily lives. It has affected every industry, from finance and medicine to education and marketing. Today, there are already virtual credit cards, three-dimensional imaging, and other new technologies.  In the marketing industry, digitalization is also introducing new trends. This article highlights the latest trends marketers are seeing in…

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